Freedom Week Tulsa

The city of Tulsa, OK, wanted to celebrate Military Veterans in a special way, starting in 2023. Instead of a normal Memorial Day, the mayor of Tulsa wanted to spearhead a campaign to hold events celebrating Veterans the whole week long – calling it Freedom Week Tulsa.

The logo needed to be patriotic, and also symbolize the heart of the city. It would also need to be versatile, so it could be displayed on printed banners, social media videos, flyers, and all other forms of printed and digital media.

I employed a red, white and blue color scheme, to cover the patriotic bases, and went with Futura Bold for the font. Futura has been utilized in signage for decades, which adds a sense of stability and national unity to the design.

The unofficial (though most people consider it to be official) flag of the city of Tulsa, contains a golden shield with an art deco star in the middle. Utilizing this imagery, I turned the “O” in “FREEDOM” into the shield from the Tulsa flag, keeping the tassels on the bottom, but changing the star from the art deco, 6 pointed star, to the traditional 5 pointed star from the American flag.

“Working with Ben at Flemming Design on the Freedom Week Tulsa logo was a fantastic experience. He took the time to understand the vision and delivered a design that perfectly captured the essence of the event. His creativity, professionalism, and attention to detail made the process smooth and enjoyable. I highly recommend Flemming Design to anyone looking for top-tier design work and a seamless collaboration.”

– Doug G.